Day of Giving Master Class


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How to run a 24-hour online fundraising sprint

For project managers, communicators, fundraisers, creatives, and digital strategists.

The planning is a marathon: the execution, a sprint.
Get the most out of your next day of giving. These events have a lot of moving pieces. In this course, you’ll create a timeline for your work, start assigning key roles for staff members to play and review all of your possible technology needs. Plus, you’ll learn digital strategies from successful campaigns, including:

  • email segmentation
  • social media engagement
  • text messaging
  • online advertising
  • web content and user experience

Ashley Budd has more than five years of experience running complex, multi-channel giving day campaigns. To date, these campaigns have raised a combined $35M. An experienced facilitator, Ashley has been leading digital strategy workshops since 2013.

Learn more about Ashley.

Upcoming courses

June 12, 2019
Saratoga Springs, NY
Early Bird tickets available

July 10, 2019
Online
Only 30 tickets will be sold
Register now